Programmatic Advertising – How Can It Help You Get Your Hotel to the Websites Your Guests Are Spending Time
As a hotel professional, you understand the importance of advertising to keep rooms filled, but how can you make sure your advertising efforts appear in front of the right people at the right time. What measures must you take to ensure you get the most out of your advertising spend? Programmatic advertising This form of […]
Automation Improves the Current and Future Guests’ Experience
As a hotel executive, you know automation is invaluable in operating more efficiently and cost-effectively. But have you considered all the ways in which automation can improve guest experience? Some of the latest automation innovations can help give guests a memorable experience that will encourage them to return and to recommend your hotel to their […]
Scare Away Job Candidates With This Application Process
If you’ve tried to hire lately – and let’s face it, hiring is an ongoing process in the hospitality industry – you know it’s a job-seeker’s market. Unemployment is at an all-time low, meaning employers need to court candidates, streamlining the hiring process and smoothing out any speedbumps that can scare off prospective employees before […]
Embracing The Entitled
Be honest; when you read the title of this article, did it immediately conjure up an image of a selfie-taking, social media addicted, text-obsessed millennial? Before we go any further, let us first take a moment and apologize to the recent generation entering the workforce. Turns out, there may not be any increase at all […]
Perfect Examples of VIP Experiences to Provide for Your Guests
You want to provide each of your hotel or resort guests a memorable experience, but you know that attracting high-end guests means taking it to the next level. Plush surroundings, high thread-counts sheets and customer service that goes above and beyond are only the beginning. Here are a few ideas to make your guests feel […]
Can Your Hotel Become the “Place to Be” in the Local Community?
Your property can be so much more than just a place for travelers to stop for the night while traveling on business or vacation. Guest rooms are only a part of your hotel. Why not take advantage of the entirety of your space? There is no better way to expand your revenue sources beyond just […]