Real Changes to Implement to Improve Data Security of Your Hotel

data-security-hotels

In previous blogs, we have discussed the importance of gathering customer data to deliver a better experience and to maintain your customer base. Once you have collected that data, it becomes your responsibility to protect it. A reputation for careless handling of data can hurt your hotel’s business, so make data security a priority. How… Read more »

Virtual Reality and Holograms – How Does That Help Your Hotel With Event Marketing?

Part of your competitive advantage in attracting event planners to your hotel is the quality of the accommodations you have to offer. Planners want to see that you have clean, comfortable rooms, and meeting and conference space that can handle their needs. Making a great impression can be a major factor in bringing new and… Read more »

Using Automation Results in Better Candidates because of a Better Job Search Experience

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You know that automation offers distinct advantages for your organization when hiring. Do you ever wonder if it offers similar benefits for candidates? It can, when employed correctly. You can keep desirable prospects engaged, remain top of mind among passive candidates and generally show people your hotel or restaurant is a great place to work.… Read more »

Can Facial Recognition Increase Revenue for Your Hotel?

facial-recognition-technology-increase-hotel-revenue

  Facial recognition software is growing more prevalent and more accurate. Does it have a place in your hotel? Used properly, it has the potential to increase revenue and provide a better guest experience. Here are a few areas to consider its impact on your business. Improving Security Facial recognition software can prevent loss by… Read more »

Programmatic Advertising – How Can It Help You Get Your Hotel to the Websites Your Guests Are Spending Time

programmatic-advertising-hotel-guests

As a hotel professional, you understand the importance of advertising to keep rooms filled, but how can you make sure your advertising efforts appear in front of the right people at the right time. What measures must you take to ensure you get the most out of your advertising spend? Programmatic advertising This form of… Read more »

Is Your Restaurant Using Automation in Every Possible Way to Improve Efficiency?

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As budgets get tighter and the demand for talent grows, restaurants must learn to do more with less. One of the means to achieve this is through the use of automation. Consider how you can employ automation to make your restaurant more efficient and profitable. Reservation manager Digital reservation management systems may be one of… Read more »